Work Experience

Seattle Office for Civil Rights

Communications Manager

Strategic communications strategy, planning, and implementation focused on racial equity, social justice, and civil rights protections in the City of Seattle. Developed press releases and media relations to advocate for the work of SOCR within the media and the public. Navigated sensitive political topics and multiple stakeholders when developing responses, talking points, and communications materials. Led a small team and advised management on best ways to reach goals. Developed extensive internal and external communications protocols. Managed all content, including five external facing websites. On top of main role, also functioned as Language Access Liaison, Customer Service Liaison, and SharePoint and Teams manager.

master builders association of king and snohomish counties

Public Relations and Communications
Media Management

Managed multiple social media channels promoting housing advocacy, environmentalism, and community stewardship projects for the association and its members. Created targeted social campaigns to increase engagement across nine social channels. Wrote press releases, articles, and story pitches, creating valued relationships with journalists and members of the media. Increased media mentions across local and national publications. Created and integrated key messaging for the association as related to housing industry and needs of the Puget Sound region. Maintained and implemented an editorial and content calendar for all channels, with timely and relevant subject matter, including crisis mitigation during COVID-19 pandemic. Produced monthly marketing data reports and KPIs. Managed a daily email campaign that curated industry relevant news for members.

RSVP International

Digital Marketing Specialist
Social Media Strategist
Copywriter

Engaged customers through a company blog and creative social media content. Increased overall social engagement over three years by over 1000%.

- 1000% increase on new Facebook likes since March 2017, 50% increase on post engagement, 92% increase in overall reach.
- 60% increase in Twitter followers
- 150% increase in Instagram followers and engagement

Wrote and distributed press releases and marketing material, including email marketing campaigns from inception to conversion. Wrote copy for customized sales material, as well as product catalog.

Photographed and contributed lifestyle imaging and product videos for website, catalog, and sales materials.

Daily of the Day

Senior Writer / Co-Founder

Co-founded a blog that ranked within the top 50,000 most read websites in the world and garnered 100,000 unique visitors daily.

Aggregated viral content, wrote 10-20 blog posts daily, and created a fun and informative space for news, funny cat videos, and music on the internet.

Program Skills

CMS: Ingeniux, Wordpress, Squarespace, SharePoint
Creative Content: Adobe Creative Suite (All), Canva
Social Media: Facebook, Instagram, Twitter, YouTube, TikTok, LinkedIn
Email Marketing: MailChimp, HubSpot, GovDelivery
Public Disclosure: GovQA

Education

Trinity Western University,
2001-2006

Hobbies

Crocheting scarves and large blankets, living that Hygge life.

Keeping up with pop culture by consuming every movie, TV show, and TikTok possible.

Cooking. Food is life. Pizza is life. Cookie is life.

Internetting.